If you enjoyed the last book review, you’ll surely enjoy this one as well. This is much more practical than the last one.
Getting to Yes is a very fundamental book that everybody should read. It was fundamental for me early in my career as it helped me through many negotiations throughout my career.
You will see from our discussion the AHA moments Stuart had by reading this book and the important points I’ve learned.
Here are a few, we dive in more deeply:
- How to be good in negotiation
- Separate the people from the problem
- Focus on interests, not positions
- Work together to create opinions that will satisfy both parties
- Negotiate successfully with people who are more powerful, refuse to play by the rules, and/or resort to “dirty tricks”
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Stuart McGuire
Chief Business Officer
Stuart leads the development of the business at Veramed as it evolves its position as the pharmaceutical industry’s preferred statistics and programming CRO partner.
Stuart has over 20 years of Pharmaceutical experience having first started work in anti-malaria research which took him to Moshi, Tanzania. He then moved to the Clinical Research Organisation Chiltern (latterly Covance) where he took on Business Development, Leadership and Alliance Partnership roles delivering significant growth over 19 years. Stuart has a wide platform of relationships in the pharmaceutical and biotech industry, covering Europe, North America, and Japan.
Stuart holds a BSc in Chemistry from the University of Surrey (1999) and recently received his level III wine diploma from the Wines and Spirits Education Trust.
Join The Effective Statistician LinkedIn group
This group was set up to help each other to become more effective statisticians. We’ll run challenges in this group, e.g. around writing abstracts for conferences or other projects. I’ll also post into this group further content.
I want to help the community of statisticians, data scientists, programmers and other quantitative scientists to be more influential, innovative, and effective. I believe that as a community we can help our research, our regulatory and payer systems, and ultimately physicians and patients take better decisions based on better evidence.
I work to achieve a future in which everyone can access the right evidence in the right format at the right time to make sound decisions.
When my kids are sick, I want to have good evidence to discuss with the physician about the different therapy choices.
When my mother is sick, I want her to understand the evidence and being able to understand it.
When I get sick, I want to find evidence that I can trust and that helps me to have meaningful discussions with my healthcare professionals.
I want to live in a world, where the media reports correctly about medical evidence and in which society distinguishes between fake evidence and real evidence.
Let’s work together to achieve this.
